WHEN INTELLIGENCE COMES TO LIGHT
Lighting and light management systems
Established 1912. More than 2,500 employees worldwide. Market leaders in Europe.
Trilux is known for its high quality lights and light fixtures. But not everyone was aware that the company also offers innovative light management solutions. LiveLink is a new light management system by Trilux that required its own positioning, which would in turn strengthen the brand. The result was the following slogan:
WHEN INTELLIGENCE COMES TO LIGHT.
Thinking in new directions.
Complementary ideas for exhibitions, sponsorships, apps and ambient campaigns: We designed a mobile presentation cube to draw attention to the new product wherever it was used.